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Adding +1 to your Website or Blog

February 20, 2012 By billy 1 Comment
Google-Plus-Red-logo

The +1 feature is an incredibly useful feature of Google+. It works similarly to the “Like” feature of Facebook, allowing other users to share links. Obviously, the more people who +1 a particular link, the more exposure it will receive. Thus, it’s important to make it as easy as possible for people to +1 your content.

First, you will want to +1 your own content. Some of the people who see your post may also add a +1 to it, thus automatically getting the link some additional exposure to their contacts.

Filed Under: Digital Marketing, Google Plus, Google+, Online Marketing

Sandbox Effect: What is the Sandbox?

February 17, 2012 By billy Leave a Comment
The Google Sandbox Dublin

Google representatives have publicly denied its existence but some of their lower-level employees have implied it does exist. Search engine optimization experts swear Google uses this tactic but cannot prove it. What is “it”? The Sandbox.

The Sandbox is a term search engine optimization marketers use to describe the time their websites spend waiting to advance to the ‘grown-up’ table at Google. In other words, Google makes new websites wait in the sandbox until they have matured or added significant age to the website before they will give them a ranking.

Filed Under: Digital Marketing, Search Engine Optimisation (SEO), SEO

Google Remarketing -Google Adwords Display Network

February 16, 2012 By billy Leave a Comment
Google Remarketing

If you’re an advertiser, communicating your message and generating awareness is important but targeting the right audience is key. If a customer comes to your website, browses the different categories and pages but doesn’t make a purchase. Instead of sitting back and hoping for a return visit and leaving things to chance bring that customer [...]

Filed Under: Google Adwords, PPC Tagged With: , , , , , , , ,

Handy Google Webmaster Tools Features for SEO (Part 1)

February 14, 2012 By billy Leave a Comment
Google Webmaster Tools, HTML Suggestions tab

Google Webmaster Tools is a really powerful website analysis tool from which you can pull a lot of useful information from to help you with link building and also with wider SEO strategy elements. It’s one of the best free platforms around that you can use to help you understand how your website is performing. [...]

Filed Under: Search Engine Optimisation (SEO), SEO

Google Adwords: 4 Tips For Writing Great PPC Text Ads.

February 14, 2012 By billy Leave a Comment
ppc ad copy, call to action, ppc marketing

In most Google Adwords campaigns the quality of the copy in your ads will have a huge impact on the overall success of your Adwords campaign. You can have everything else set up perfectly; the structure of your campaigns, ad groups, the correct targeting options, and the relevance of your keywords but if your ads [...]

Filed Under: Google Adwords, PPC

Learn The Benefits of Facebook Marketing

February 13, 2012 By billy Leave a Comment
free facebook advertising video

Facebook marketing has become very famous these days due to its numerous benefits. There are thousands of business entrepreneurs who have started to see the major benefits of using Facebook as a marketing platform. Apart from use Facebook as a place to connect with and interact with family and friends, you can also use facebook as a serious lead generation tool for your business.

Facebook is fast becoming one of the greatest resources for generating awareness of your brand in both a domestic and international market. Because of the way Facebook works you can use it to very effectively to segment who it is you want to get in front of with your brand or offer, that closely matches what those users are looking for. From there you can then begin building strong relationships with your prospects and customers also.

Filed Under: Facebook Advertising, Facebook Marketing, Online Marketing, Social Media Marketing

Save Money With Google Adwords Bidding Strategy

February 9, 2012 By billy 1 Comment
Google Adwords Bidding - Max Profitable CPA

When it comes to Pay Per Click Advertising and Google Adwords, many companies fail because they have not set out a solid bidding strategy or estimated a structured budget and bidding mechanism. Identifying scenarios such as when to bid, by how much and how to know when to either raise or lower the bid are [...]

Filed Under: PPC Tagged With: , , , , , , , , ,

Successful Online Networking with LinkedIn

February 8, 2012 By billy Leave a Comment
linkedin agency dublin

Social media networking, online networking, forum networking — You’re supposed to do a little networking on a daily basis, but are you placing your concentration in the wrong place? If you spend most of your day on Facebook instead of using LinkedIn, yes you are. LinkedIn.com is an online professional networking site that should not be ignored. Twitter, Facebook and other social media sites are fine to participate in, but no other is as professional as LinkedIn.com.

Filed Under: Linkedin, Linkedin Marketing, Social Media Marketing Tagged With: , ,

PPC Marketing: Keyword Match Types

February 7, 2012 By billy 1 Comment

When you are just getting started on google adwords you might be confused about the different keyword match types and what they mean exactly. Understanding the difference in the match types will give you a good understanding of the basics of pay per click and this can help to ensure that you have the right [...]

Filed Under: Google Adwords, PPC

7 Reasons You Need to Mobilize Your Business Today

February 4, 2012 By billy Leave a Comment
mobile marketing banner ad

There are a lot of new and exciting marketing strategies formulated every day in an attempt to penetrate into the public’s interests. One of the most effective, cutting-edge marketing methods being used today is mobile marketing. Thanks to the overwhelmingly popular mobile phone, and the growing popularity of the smart phone, businesses can no longer ignore the importance of a mobile-friendly presence if they really want to reach their target audiences. Mobile marketing encompasses many different types of marketing techniques and strategies that help businesses increase profits and ROI.

Filed Under: Mobile Marketing, Mobile Optimisation, Mobile Websites

Google Traffic to Google+

February 2, 2012 By billy Leave a Comment
google plus

Google exposure is always a good thing, and you can be sure that Google+ pages will almost always rank well in Google. It’s a given. It’s not a guaranteed way to end up on the first page of Google for a specific keyword, but it’s definitely a good way to get your name into Google!

If you want to make the most out of this fact, you need to set up your Google+ account for maximum exposure. This means making your profile visible to the search engines and adding keywords, as well as setting up your page to appear appealing in the listings. The headline you use on your profile page is crucial.

Filed Under: Google Plus, Google+

SEO: What Your Website Absolutely Needs

February 1, 2012 By billy Leave a Comment
dublin seo company

This article will go over some of the most important elements that a page that hopes to get high research engine rankings needs. Make sure that you go through this while section very carefully as each of these can have a dramatic impact on the rankings that your website will ultimately achieve. Don’t focus solely on the home page, keywords and titles.

The first step to sales when customers visit your site to see the products they were looking for. Of course, search engine optimization and better rankings can’t keep your customer on your site or make them buy. The customer having visited your site, now ensure that he gets interested in your products or services and stays around. Motivate him to buy the product by providing clear and unambiguous information.

Filed Under: Keyword Research, On Page Optimization, Search Engine Optimisation (SEO), SEO Tagged With:
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